“Bar Rescue” Star Jon Taffer Signs Copies of His Newest Title “Raise the Bar” at Tryst Nightclub inside Wynn Las Vegas

Jon Taffer with his newest book "Raise the Bar"
On Friday, Oct. 11, Jon Taffer, president of Nightclub & Bar Media Group and host and executive producer of Spike TV’s “Bar Rescue”, celebrated the release of his newest title Raise the Bar: An Action-Based Method for Maximum Customer Reactions with an exclusive book signing presented by Nightclub & Bar Convention and Trade Show at Tryst Nightclub inside Wynn Las Vegas (Photo credit: Emilio Gonzales)

Jesse Waits, managing partner of XS and Tryst, with Jon Taffer
Jesse Waits, managing partner of XS and Tryst, with Jon Taffer

Photo credit: Emilio Gonzales.

Throughout the evening, Taffer’s fans lined the stage, eagerly awaiting their chance to meet the host and executive producer of Spike TV’s “Bar Rescue.” With the gorgeous Tryst waterfall in the background, Taffer signed copies of his book while posing for photos. The two-hour signing was the perfect platform for Taffer to share with fans the special messages and lessons from the book that he himself uses to create highly efficient industry businesses across the country.

“Raise the Bar“ by Jon Taffer
“Raise the Bar“ by Jon Taffer

Photo credit: Emilio Gonzales.

“Raise the Bar” hit bookshelves on Tuesday, Oct. 8 and has already received rave reviews from industry experts including Jesse Waits, managing partner of XS and Tryst, who was in attendance to celebrate with Taffer during the signing. Waits is a long-time friend of Taffer, even providing a quote for the book’s back cover, which made hosting the first “Raise the Bar” signing inside Waits’ ultra-chic Tryst Nightclub a natural choice.

In true Taffer fashion, the evening was anything but dull. With the team from the Nightclub & Bar Convention and Trade Show running the program throughout the evening, the event served as a perfect preview of what’s to come at the 2014 convention set for a return to Las Vegas March 24-26, 2014. The convention offers attendees the chance to experience the latest trends and gain access to top industry expertise, while connecting with enthusiastic colleagues in the market.

For details on “Raise the Bar” by Jon Taffer or to purchase a copy of the book, visit Amazon.com. For additional information on the 2014 Nightclub & Bar Convention and Trade Show, visit the convention’s website.