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Redneck Riviera at Grand Bazaar Shops Celebrates Grand Opening with Country Music Superstars, Celebrity Red Carpet and Jam Session

Redneck Riviera at Grand Bazaar Shops Celebrates Grand Opening with Country Music Superstars, Celebrity Red Carpet and Jam Session
The all-new, one-of-a-kind country music lifestyle bar Redneck Riviera at Grand Bazaar Shops was unveiled on Thursday Feb. 16 in a grand opening celebration that packed the house (Photo credit: Denise Truscello / WireImage)

Granny Rich & John Rich
Granny Rich & John Rich

Photo credit: Denise Truscello / WireImage.

Founder of the entertainment venue John Rich, of best-selling country duo “Big & Rich,” hosted the opening that included a celebratory ribbon-cutting and celebrity red carpet. A flurry of signature cocktails, cold brews, food from adjacent Wahlburgers, live country music and distinctive patriotic Redneck Riviera interior décor was enjoyed by hundreds of VIP locals and media members.

John Rich & Marie Osmond
John Rich & Marie Osmond

Photo credit: Denise Truscello / WireImage.

Rich, along with senior executives of Grand Bazaar Shops, Bally’s Las Vegas and the Las Vegas Metro Chamber of Commerce participated in the bar’s inauguration.

Guy Fieri & John Rich
Guy Fieri & John Rich

Photo credit: Denise Truscello / WireImage.

The ribbon-cutting ceremony Included:

  • John Rich, founder of Redneck Riviera
  • Allen Bowman, General Manager of Grand Bazaar Shops
  • Lynn Holt, Vice President of Marketing for Bally’s Las Vegas, Paris Las Vegas and Planet Hollywood Resort & Casino
  • Art Goldberg, Business Development Executive for Las Vegas Metro Chamber of Commerce
  • T.J. McDaniel, Vice President General Manager of Redneck Riviera Brands
John Rich & Noah Galloway
John Rich & Noah Galloway

Photo credit: Denise Truscello / WireImage.

Numerous celebrities and Las Vegas entertainers walked the red carpet before several country music stars performed with Rich in a major jam session inside the bar.

John Rich & Michael Cudlitz
John Rich & Michael Cudlitz

Photo credit: Denise Truscello / WireImage.

Those that walked the carpet, some of which jammed with Rich, included:

  • John Rich and “Granny Rich,” Founder of Redneck Riviera and country music superstar and his grandmother
  • Gretchen Wilson, Grammy Award Winning Country Music Artist, who performed with Rich at the opening
  • TG Sheppard, Country music singer and songwriter with 21 #1 hits, who performed with Rich at the opening
  • Deana Carter, country music artist, who performed with Rich at the opening
  • Larry Gatlin, Grammy Award Winning country and southern gospel singer, who performed with Rich at the opening
  • Michael Cudlitz, actor and star in “The Walking Dead”
  • Noah Galloway, former United States Army soldier, motivational speaker, and extreme sports enthusiast
  • Marie Osmond, actress and star of “Donny & Marie”
  • Dave Ramsey, “America’s trusted voice on money,” author and radio host
  • Christopher Soules, Reality television personality and farmer who starred on ABC’s “The Bachelor”
  • Bob Guiney, “The Bachelor” reality television personality
  • The Gazillionaire and his assistant Wanda Widdles, stars of Absinthe at Caesars Palace
  • Stars of Tenors of Rock, show at Harrah’s Las Vegas
Gretchen Wilson & John Rich
Gretchen Wilson & John Rich

Photo credit: Denise Truscello / WireImage.

Redneck Riviera is a lifestyle brand that celebrates America’s hard-working men and women. Built for people who live to turn up the music and have fun with friends and family, Redneck Riviera is America’s ‘Work Hard, Play Hard’ brand that offers something for everyone who likes to rock the red, white and blue all year long. Launched in 2014, the brand brings these values to life through footwear, apparel, hospitality and licensed products in a variety of categories. More information can be found here.