Foodies across the world will rejoice over Frites Las Vegas – the first-ever French fry concept on The Strip, bringing back the richness of beef tallow for ultimate fry perfection. Frites Las Vegas, opening June 24, is the first original concept from Feel Good Brands, which has operated multiple franchises for more than 20 years in the Las Vegas valley.
“We want to really savor the fry – an item that in and of itself is a glorious thing – so we knew we had to master the craft,” said Feel Good Brands Founder Lincoln Spoor. “A lot of research went into creating what we think is the perfect fry – everything from the type of potato to the cut, but the most important factor was diving into the frying component and without a doubt, beef tallow brought the richest and most delicious flavor.”
Fry fanatics will rejoice as they bite into a crisp fry with just the right amount of crunch on the outside and perfect creamy texture on the inside, thanks to the unique triangular Frites cut that also allows for maximum dip-ability.
The menu features Original Frites Fry, which can also be dressed up as the Everything Bagel Mix Frites or the Double Ketchup Frites; guests can also upgrade to Truffle Frites for a richer flavor. The Frites Las Vegas menu boasts Frites Meals including Chips ‘N Dip including Deviled Egg Sauce with Thick Cut Potato Rounds, Castle Frites with Crispy Bacon, Cheddar Cheese, Sour Cream & Chives on top of Stubby Frites Fries, Sausage Gravy Frites topped with Breakfast Sausage & Black Peppered Gravy on top of Stubby Frites Fries and Nacho Frites with Yellow Queso, Cotija Cheese, Jalapenos, Red Onion and Cilantro on top of Stubby Frites Fries. House Pumps satisfy every flavor palette from the classics like Frites Fry Sauce and Spoor’s favorite, Buttermilk Ranch, to more Specialty Sauces such as Thai Chili, Deviled Egg, Nacho Cheese and Aji Crema. The sweet side of the menu allows guests to crunch into Churro-style Crinkle Cut Sweet Potato Fries with Whipped Malted Nutella Cream made with Coconut Oil or cool off with a Root Beer Float.
Original Frites and specialty frites are made with 100% beef tallow, bringing back the good ol’ way French fries were made when rendered beef fat was a staple of nearly every kitchen in America and was the “secret” ingredient to some of the world’s most popular French fries. In addition to the Original Frites, Frites Las Vegas offers a vegetarian options using peanut oil.
Taking the most popular side dish and giving it the spotlight it deserves, Frites Las Vegas has modernized the average French fry, transforming the frites into a portable and crave-able meal on-the-go with flavors that embrace Americana nostalgia and add a kick of international flair.
Frites Las Vegas boasts an Instagram-able food truck façade that fires up June 24 inside Excalibur Hotel & Casino’s Castle Walk Food Court. Frites Las Vegas will be open daily Sunday through Thursday from 10:30 a.m. – midnight and Friday through Saturday from 10 a.m. – 2 a.m. For more information, visit www.friteslasvegas.com.