Graphic designers love Instagram, and that’s not surprising. The platform is visually stunning and provides ample scope for many to get inspired. It holds true for the young creative, graphic designers who want to use it to their benefit. And when you use Instagram correctly with a business account, it does help you to get business clients.
The obvious question is – how do the graphic designers on Instagram get it correct in terms of awareness and better business scopes? The answer seems to be multifaceted here. It is because different graphic designers have different objectives on Instagram. But it is necessary for them to self-promote themselves and their work to attract more viewers and get work. If you are a graphic designer, you can go about it using the following guidelines.
- You might want to buy real Instagram followers
People need to perceive your brand correctly and positively. For this, you need to have a favorable follower base. Not every graphic designer has a huge follower count when they start their Instagram journey. Here there’s an option to buy real Instagram followers. It helps to boost your profile and also draw attention from other viewers and a few potential clients. It acts as a smart self-promotion tactic.
- Always be consistent
Graphic designers need to stay consistent on Instagram. Today, people are keen to follow several Instagram accounts, and they select one for filling up a particular slot. And just in case your Instagram profile caters to that slot, the viewers will want to see more of what you have to offer. Hence, when you have a consistent Instagram account, the followers and other online users will decipher your post even before reading your name. You might have a visually stunning image, but if that doesn’t go with the account, then nothing works.
Are you telling a different story each time you are on Instagram? If yes, then people will find it confusing to perceive what you have to offer. Hence, consistency is crucial, and you need to get thinking about what you want your viewers to think about you. Therefore, graphic designers should stay uniform and consistent with their posts as it helps to develop an online character.
- Take time to edit
Graphic designers should use the edit options on Instagram. And that’s what will make your posts and images more aesthetic than others. You should never share a crooked or unclear photo. That way, the entire objective of sharing a post on Instagram gets lost. Instagram is all about refined aesthetics. Hence, if being a graphic designer, you share a bad or poorly edited photo, you are at a disadvantageous position. Make sure that there are no blurry, unclear, and poorly cropped images. Make sure that you have a refined photo composition. You also need to apply an excellent sense of line and balance; else, the post might appear horrible.
Graphic designers should pay attention to the small details so that their posts appear bright and attractive. Some graphic designers agree to the fact that the head-on images work best.
Editing is also dependent on the content you are sharing. At times, less is more. People don’t wish to see more than two good pictures a day. Hence, choose the content you want to share and its frequency to decide on the editing bit.
- It would be best if you used Instagram as a business strategy
Are you a graphic designer associated with a firm? Or are you a freelancer? It’s best if you opt-in for a business account that will help you add the contact and location data in both situations. You might still decide to keep the account setting personal but plan the posts professionally. It could be a tad bit different than the way you make individual posts.
It’s essential to convey the reason behind sharing your posts. Say no to mindless and impulsive posts. It helps you to get more organized. The inspiration images are useful from time to time, but that needs to be an exception instead of being the norm. The viewers and the audience need to understand your viewpoint. However, concerning sponsored content, make sure that the featured idea or item is compatible with your Instagram feed aesthetic. No graphic designer should opt-in for a sponsored post if they don’t resonate with it.
The other tactic that graphic designers should ensure is to keep the data available on Instagram. As and when you have a business account, the Insights feature will show up and provide your details on how your posts are performing. You get to know the way you are disseminating data to your followers.
These are some ways how graphic designers should use and promote themselves on Instagram. Buying a specific count of followers and managing the account in a business-like approach helps to promote your business better and attract new viewers and clients as well in the long run.