Elvis Presley Enterprises, Inc. (EPE), Las Vegas’ famed Fremont Street Experience and the celebrated tribute artist production “Legends in Concert,” announced today that the first-ever preliminary round of the Ultimate Elvis Tribute Artist Contest to take place in Las Vegas will be held at Fremont Street Experience, Friday, July 23 and Saturday, July 24.
Contestants in Las Vegas’ Ultimate Elvis Tribute Artist Contest will be judged on the ‘best representation of the Elvis legacy’ in talent, appearance, performance, stage presence, and overall tribute. The winner of the contest qualifies to compete in The 2010 Ultimate Elvis Tribute Artist Contest presented by EPE in Memphis during Elvis Week, August 10-16. In addition, the winner of Las Vegas’ Ultimate Elvis Tribute Artist preliminary contest will take home a $2,500 cash prize and a Graceland getaway prize package.
On Stage Touring, a subsidiary of On Stage Entertainment and creators of the world’s longest-running celebrity tribute show, has been officially licensed by EPE to produce preliminary contests at “Legends in Concert” venues and other locations throughout the country, including Las Vegas, Nevada.
Legends has also agreed to furnish one of the Grand Prizes for the Ultimate Elvis Tribute Artist Contest winner, which will take place in Memphis, Tennessee on August 12 and 13. The winner of the contest will be offered the opportunity to sign a performance contract with Legends in Concert, a cash prize of $20,000, recognition by EPE, the title of Ultimate Elvis Tribute Artist of 2010, and selection of other valuable prizes.
Launched in August of 2007, the Ultimate Elvis Tribute Artist Contest in Memphis is one of the highlights of Elvis Week activities, which last year attracted more than 70,000 fans from all over the world.
“Legends has featured remarkably talented Elvis tribute artists in our shows worldwide for over 25 years, and we are thrilled to be working with EPE as we discover these gifted entertainers,” said Brian Brigner, chief operating officer of On Stage.
“We are delighted to be hosting the first-ever preliminary regional contest held in our home city of Las Vegas. I am sure this competition will be especially intense, as showing up at the finals in Memphis having won the Las Vegas regional will certainly be a desirable title. We are also pleased to continue our special arrangement with EPE whereby the winner of the Ultimate Elvis Tribute Artist Contest will once again be offered the opportunity to join our cast of Legends in Concert productions and to produce a unique live entertainment experience for the millions of Elvis fans worldwide.”
“After its brief three-year history, the Ultimate Elvis Tribute Artist Contest has quickly evolved into one of the highlights of Elvis Week,” said Scott Williams, Vice President of EPE. “Although each regional preliminary round location has seen excellent competitors and exciting entertainment for the fans, given Elvis Presley’s special association with Las Vegas, this Fremont Street preliminary round will surely be an exciting event and yield a coveted title for the winner.”
“We are honored to have been awarded the privilege to be the host venue to the first-ever Las Vegas regional round of the Ultimate Elvis Tribute Artist Contest,” said Jeff Victor, President of Fremont Street Experience. “Recognizing our unique advantages and resources with the historic setting we have at Fremont Street Experience, we look forward to working with our friends at Legends in Concert and Elvis Presley Enterprises to turn this preliminary round of the Contest into a truly unforgettable entertainment experience.”
In addition to additional entertainment ingredients that will soon be announced for the Las Vegas preliminary round of the Ultimate Elvis Tribute Artist Contest, “Legends in Concert” will sell officially licensed Elvis Presley merchandise along with specially created merchandise that will be available for purchase during the Fremont Street engagement.