Las Vegas cemented its status as a global hub for pop culture this weekend as ComplexCon 2025 shattered attendance records.
The annual shindig impressively drew more than 70,000 fans to the Las Vegas Convention Center, during the two-day festival merged music, art, fashion, and innovation into a vibrant cultural celebration. This marks the largest edition of the event in its history.
Record-Breaking Energy at ComplexCon 2025 in Las Vegas
The record-breaking ComplexCon 2025 in Las Vegas proved why the annual event has become a cornerstone of modern pop culture. Over 400 brands, designers, and creators from across the globe transformed the convention floor into an intersection of creativity and commerce.
This year’s edition also marked the debut of Complex’s new partnership with VERZUZ. The cultural phenomenon is co-created by Swizz Beatz and Timbaland. The live “Cash Money vs. No Limit” showdown electrified audiences, pulling in more than eight million online viewers via Apple Music.
“Each year, ComplexCon continues to grow as a global platform for creativity and innovation,” said Complex CEO Aaron Levant. “In Las Vegas, we reached record-breaking attendance and set a new benchmark for live experiences, uniting fans through music, fashion, and art.”
Music, Fashion, and Art Collide at The Festival
The music lineup delivered nonstop entertainment. It featured headline performances by Young Thug, Yeat, Peso Pluma, Central Cee, Clipse, and Ken Carson. Peso Pluma made history as the first regional Mexican artist to perform at ComplexCon. At the same time, Yeat and Young Thug surprised crowds with guest appearances from Quavo, Don Toliver, Sexyy Red, and others.
Leading the festival’s creative vision was acclaimed artist Daniel Arsham, serving as the 2025 Global Artistic Director. Arsham unveiled large-scale installations and exclusive collaborations. He also unveiled a reimagined “Welcome to Fabulous Las Vegas” sign, which will remain a permanent fixture in the city.
The Sneaker of the Year panel, hosted by Joe La Puma, featured guests including Fat Joe and Vashtie, and crowned the Air Jordan 4 “Brick by Brick” by Nigel Sylvester as the winner for 2025. To celebrate, Sylvester arrived in a custom Jordan truck filled with shoes for fans.
ComplexCon 2025 Sets New Standard
The ComplexCon 2025 Las Vegas experience extended beyond music and fashion. The Family Style Food Festival brought together culinary icons like Lotus of Siam, Prince Street Pizza, and Katz’s Deli. This drew massive crowds of food lovers.
Over 500 influencers, artists, and athletes, including Swizz Beatz, Tyla, MGK, Floyd Mayweather, and A’ja Wilson, attended the event. This A-list attendance at ComplexCon stamped it as a must-attend destination for trendsetters in the entertainment industry.
Spanning over one million square feet of activations, ComplexCon 2025 redefined the standard for cultural festivals. From record-breaking attendance to unforgettable performances, the event proved that Las Vegas is the epicenter for creativity and community to thrive.
