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Britney Spears Celebrates Official Arrival to Las Vegas with Elaborate Welcome Event at Planet Hollywood Resort & Casino

It was a day of many milestones for Britney Spears. The day after celebrating her 32nd birthday and on the same day as her new album release, the megastar literally stopped traffic along the famed Las Vegas Strip as an elaborate event was thrown in her honor to officially welcome her to her new home at Planet Hollywood Resort & Casino in Las Vegas (Photo: © Erik Kabik/ RETNA/ www.erikkabik.com). 

Photo: © Erik Kabik/ RETNA/ www.erikkabik.com.

In anticipation of her two-year residency, “Britney: Piece of Me,” which kicks off on Friday, Dec. 27, an homage performance to some of Britney’s biggest hits was staged in front of the property. After dancers performed to “Baby, One More Time,” “Oops I Did It Again,” “Toxic,” “Slave 4 U” and “Circus” at the top of the property’s front steps, the crowd’s attention was drawn to Las Vegas Boulevard as the singer’s newest hit, “Work B**ch,” began playing. The city’s newest headliner arrived in an impeccably restored 1958 Chevrolet Impala Convertible escorted by an eight-car motorcade. Fans went wild for Britney as she emerged from the car and walked through a custom-made LED-lit arch before ascending the stairs to be greeted by Planet Hollywood Resort & Casino President David Hoenemeyer.

Photo: © Erik Kabik/ RETNA/ www.erikkabik.com.

With the excitement for the launch of her Las Vegas residency show reaching a fervor pitch coupled with the release of her highly-anticipated eighth studio album “Britney Jean,” ticket demand for “Britney: Piece of Me” has been overwhelming. Given record-setting sales, the next set of show dates for “Britney: Piece of Me” will go on sale earlier than expected, with a public on sale on Saturday, Dec. 7. Guests are encouraged to purchase their tickets now, as some performances are sold out and a very limited number of tickets are available for the previously-announced show dates.

Photo: © Erik Kabik/ RETNA/ www.erikkabik.com.

“I already feel like home here at Planet Hollywood. It was so nice to celebrate my birthday and album launch with this incredible welcome event,” said Britney. “I am so excited for everyone to hear my new album today, and to experience ‘Britney: Piece of Me’ in just a few weeks!”

Photo: © Erik Kabik/ RETNA/ www.erikkabik.com.

Special pre-sales for “Britney: Piece of Me” will be held for American Express cardholders starting Wednesday, Dec. 4 at 10 a.m. PT, and Total Rewards members, the loyalty program of Planet Hollywood’s parent company Caesars Entertainment, starting Thursday, Dec. 5 at 10 a.m. PT. The following new show dates will go on sale to the public on Saturday, Dec. 7 at 10 a.m. PT:

• April 2014: Friday, April 25; Saturday, April 26; Wednesday, April 30
• May 2014: Friday, May 2; Saturday, May 3; Wednesday, May 7; Friday, May 9; Saturday, May 10; Wednesday, May 14; Friday, May 16; Saturday, May 17
• August 2014: Saturday, Aug. 16; Tuesday, Aug. 19; Saturday, Aug. 23; Wednesday, Aug. 27; Saturday, Aug. 30; Sunday, Aug. 31
• September 2014: Wednesday, Sept. 3; Friday, Sept. 5; Saturday, Sept. 6

Photo: © Erik Kabik/ RETNA/ www.erikkabik.com.

For the ultimate Britney fan, a limited number of VIP packages are available for all performances and offer everything from the opportunity to meet the superstar, to bottle service, front row reserved seating and more. Packages are selling out quickly, with some packages already sold out for select previously-announced show dates. The following VIP packages will be available for sale on www.ticketmaster.com/britney

Photo: © Erik Kabik/ RETNA/ www.erikkabik.com.

Meet & Greet – Includes one ticket in the first row of reserved seating; meet and greet and photo op with Britney; backstage access; autographed special edition Britney poster; access to the dedicated VIP check-in located just outside the venue’s entrance; access to the VIP check-in desk’s direct line for any night-of-show questions; a personal escort into the venue using a dedicated entrance to bypass the general public line, including early entry if desired; and a commemorative VIP laminate.

Photo: © Erik Kabik/ RETNA/ www.erikkabik.com.

Front & Center VIP Table Package – One center VIP table with access for up to six guests; autographed special edition Britney poster; complimentary bottle of Moet & Chandon Imperial for the table; dedicated beverage service throughout the performance; access to the dedicated VIP check-in located just outside the venue’s entrance; access to the VIP check-in desk’s direct line for any night-of-show questions; a personal escort into the venue using a dedicated entrance to bypass the general public line, including early entry if desired; and a commemorative VIP laminate.

Photo: © Erik Kabik/ RETNA/ www.erikkabik.com.

VIP Table Package – VIP table with access for up to six guests; one complimentary bottle of Moet & Chandon Imperial champagne; dedicated beverage service throughout the performance; access to the dedicated VIP check-in located just outside the venue’s entrance; access to the VIP check-in desk’s direct line for any night-of-show questions; and a personal escort into the venue using a dedicated entrance to bypass the general public line, including early entry if desired.

Photo: © Erik Kabik/ RETNA/ www.erikkabik.com.

First Row Seat Package – One ticket in the first row of reserved seating; special edition Britney poster; access to the dedicated VIP check-in located just outside the venue’s entrance; access to the VIP check-in desk’s direct line for any night-of-show questions; a personal escort into the venue using a dedicated entrance to bypass the general public line, including early entry if desired; and a commemorative VIP laminate.

Photo: © Erik Kabik/ RETNA/ www.erikkabik.com.

Photo: © Erik Kabik/ RETNA/ www.erikkabik.com.

Photo: © Erik Kabik/ RETNA/ www.erikkabik.com.

Photo: © Erik Kabik/ RETNA/ www.erikkabik.com.

General ticket prices range from $59 to $229, plus applicable tax and fees, and may be purchased online at BritneyPieceofMe.com or in-person at the Planet Hollywood box office. Prices for VIP packages vary depending on the show date. All shows begin at 9 p.m. PT, with the exception of the special Tuesday, Dec. 31 New Year’s Eve performance, which will begin at 10 p.m. PT. Exclusive VIP table service, for up to six guests, may also be purchased by calling (866) 693-2425.

For more information on the show and tickets, visit BritneyPieceofMe.com.