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Caesars Palace Supports University Medical Center Trauma and Lions Burn Care Center

The large fountain in front of Caesars Palace has been the site of amazing feats and major productions, from motorcycle leaps and Olympic ice skating champions’ performances, to Dustin Hoffman’s driving lessons in “Rain Man” and Robert Downey Jr.’s seduction in the hit movie “Iron Man” (Photo: © Erik Kabik/ RETNA/ www.erikkabik.com). 

Photo: © Erik Kabik/ RETNA/ www.erikkabik.com.

A “must” on anyone’s list of iconic Las Vegas photo and video backdrops, the fountain often receives coins tossed for good luck. This week, Caesars Palace officials announced that the resort will deploy these donations to support the life-saving work of the city’s University Medical Center Trauma Center and Lions Burn Care Unit (UMC). Additionally, the resort will promote increased contributions via an information campaign that includes monument signage around the fountain, in-room video and Strip-facing messages on the hotel’s giant electronic marquee sign.

Photo: © Erik Kabik/ RETNA/ www.erikkabik.com.

“Whether inspired by stories of wishing wells or the classic movie ‘Three Coins in a Fountain,’ Las Vegans and center-Strip visitors often associate good luck with coins tossed into the Caesars Palace fountain,” said Gary Selesner, president of the famed resort. “We’ve always found a worthy cause to receive the coins we retrieve, but this new focus will give us the added opportunity to build awareness of UMC’s vital contribution to the well-being of all who live in, visit or drive through Las Vegas.”

Photo: © Erik Kabik/ RETNA/ www.erikkabik.com.

“We are honored that Caesars Entertainment has recognized the lifesaving work of UMC’s Trauma and Burn Care Center through this partnership. Caesars Entertainment invites locals and visitors from all over the world through their doors, and it’s our responsibility to ensure that these folks are well taken care of and able to go home safe,” said UMC Chief Executive Officer Brian Brannman. “Every coin in the fountain signifies our community’s commitment to providing world-class healthcare for all of those who visit and live in Las Vegas.”

The UMC Trauma and Burn Center serves patients within a 10,000 square mile region, including approximately two million greater Las Vegas residents and the city’s 40 million annual visitors. The only Level I Trauma Center in the state and the only free-standing Trauma Center west of the Mississippi, the world-renowned center receives patients from California and Arizona as well.

Providing 24-hour care, seven days a week, the center stands by to receive, stabilize and treat those whose lives are threatened by multi-system injuries, spinal cord damage, orthopedic injuries, burns and multi-system organ failure. More than 50 percent of its patients are injured in motor vehicle/motorcycle accidents. Boasting an astounding 99 percent patient survival rate, the center’s trauma expertise is widely respected; UMC often receives patients referred by other hospitals.

UMC’s Lions Burn Care Center is the only center of its kind in the state of Nevada or in the 10,000-square-mile region. Opened in 1969, with six beds, the Burn Care Center was expanded in 2007 to a total of 16 beds, providing a variety of services, including pediatric burn care.

“A few coins ­ loose change in someone’s pocket ­ may seem unimportant,’ said Selesner, “but multiply them by the tens of millions of annual visitors to Caesars Palace, and, over time, we have the potential to make a difference. I can’t think of fulfilling a more important wish than providing premium medical services to someone who is seriously injured.”

 University Medical Center  is the only public, non-profit hospital in Clark County and operates the state’s only Level I Trauma Center and Organ Transplant Center, Level II Pediatric Trauma, and Lions Burn Care Center. UMC is home to Children’s Hospital of Nevada, the only one of its kind in the Silver State that is recognized by the National Association of Children’s Hospitals and Related Institutions (NACHRI.) UMC and Children’s Hospital of Nevada offer the highest level of care within 10,000 square miles. UMC is affiliated with the University of Nevada -School of Medicine and serves as the state’s major clinical campus. Through its affiliation with the School of Medicine, residency programs in emergency medicine, internal medicine, obstetrics and gynecology, family practice, general surgery and pediatrics are offered at UMC. UMC operates several Quick Care and Primary Care clinics around Clark County. UMC is home to several specialty service lines including orthopedics, pediatrics, neonatology, cardiology, neurology, and oncology, among others. Visit www.umcsn.com and childrenshospitalofnevada.org for more information.