Imagine Dragons, Kaskade, Gerard Way (My Chemical Romance) & More Come Together to Curate Brand New Music Festival EMERGE in Las Vegas

Imagine Dragons, Kaskade, Gerard Way (My Chemical Romance) & More Come Together to Curate Brand New Music Festival EMERGE in Las Vegas
A Beautiful Perspective will present the inaugural Emerge Music + Impact Conference, with the mission of bringing together a curated lineup of the very best emerging musicians and thought leaders in an unparalleled experience of integrated showcases highlighting global social issues (Pictured: Imagine Dragons)

Founded by Life is Beautiful creator Rehan Choudhry, Emerge will reimagine the conference and festival experience by blending a progressive lineup of top next-generation musicians with inspired speakers and relevant social impact themes for a three-day tastemaker experience. Emerge will take place in the heart of the Las Vegas Strip November 16 – 18, 2017.

The talent lineup is curated by 25 industry experts, including Grammy Award winning record producer Rob Cavallo, speaking curator Lisa Shufro, SiriusXM host Matt Pinfield, Emerge partner Reynolds Management and world-renowned musicians including Imagine Dragons, Kaskade and Gerard Way of My Chemical Romance.

The first phase of the music lineup includes K.Flay, Billie Eilish, The Palms, Mondo Cozmo, Abir, Sir the Baptist, Starcrawler, Ofelia K, Yoke Lore, Mercy Music, The Lique, Residual Kid and more.

The speaking program themes explore our shared humanity across today’s religious, political and gender divides. Session titles include “Speed Dating with God” “Dealing with our Fear and Loathing” “Questioning Success in the Age of Social Media” and “Pale Blue Dot”. The program features seasoned activists like singer-songwriter Jill Sobule and MTV World founder Nusrat Durrani side-by-side with emerging champions like Quartz’ Entrepreneur in Residence Khemaridh Hy, the artist and food futurist Miru Kim, and Los Angeles-based feminist Madame Gandhi (who was also once M.I.A.’s drummer). More than 100 additional musicians and speakers will be announced in the coming months.

Presented in partnership with Spotify, Eventbrite, Las Vegas Events, CBS RADIO Las Vegas, Greenspun Media Group, KSNV NBC Las Vegas and Southern Glazers Wine & Spirits, Emerge’s mission is to drive meaningful and measurable impact to emerging artists while creating awareness of socially relevant ideas via inspired thought leaders.

On the importance of Emerge, founder Rehan Choudhry says: “The world is in a bizarre place right now, and never before has having an informed perspective mattered so much. Via Emerge, we will showcase today’s most important social topics alongside the next-generation headliners who are passionately shaping the world through their music and ideas.”

Building on the recent success of Las Vegas’s growing music scene, Emerge aims to make the Las Vegas Strip the new center of emerging music and culture. Home to hundreds of world-class concert venues, the three-day event will put an unprecedented focus on the show experience by utilizing top-tier venues at Caesars Entertainment properties: Caesars Palace, The LINQ Hotel & Casino and Harrah’s Las Vegas and Hard Rock Hotel & Casino.

“The most exciting thing for me about Emerge is how strong the music lineup is. These are the top 100 bands that you need to be paying attention to right now. From alt-rock to EDM and country, these artists will be the new breakouts and, as an event, we are dedicated to just that: showcasing the future stars of our industry.,” says Emerge partner Rob Cavallo, a multiple Grammy Award winning producer of legendary albums like Green Day’s American Idiot and My Chemical Romance’s The Black Parade.

All conference programming will be blended, featuring both music and socially conscious academic themes in the same sessions, resulting in a never-before-seen tastemaker experience for fans of both music and inspired ideas. The program is expertly curated by a board of over 20 advisors, including a wide range of creatives.

“We’re excited to partner with Emerge to highlight developing artists and help them take the next steps in their career using our unique data insights,” said Shane Tobin, Head of Creator Insights and Activations at Spotify.

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