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Marvel Comics Legend Stan Lee Unveils Madame Tussauds Las Vegas Renovation and Marvel 4d Interactive Theater

He co-created timeless, iconic comic characters Spider-Man, Thor and The Incredible Hulk. On Nov. 20, 2013, Marvel Comics Legend Stan Lee ushered in a new era for Madame Tussauds Las Vegas. He became the first guest to experience the brand new Marvel 4D Theater that is complete with an array of new figures including Captain America, Thor, Nick Fury and Tony Stark (Pictured: Stan Lee with Thor – Photo: © Patrick Gray/ www.erikkabik.com). 

Photo: © Patrick Gray/ www.erikkabik.com.

“These figures are more realistic than I am! I walked up to Robert Downey Jr. (as Tony Stark) and expected him to talk to me. What a thrill! This new theater is spectacular,” raves Lee.

Photo: © Patrick Gray/ www.erikkabik.com.

The new theater now enables guests to see Thor, Iron Man, Captain America and Spider-Man save the world from destruction. For the first time, they will be able to see, hear and feel the Super Heroes save the day. The theater is the grand finale to the attraction’s renovation. The all-new attraction now offers an array of show-stopping new interactive experiences and a selection of newly added A-list celebrities for every fan. With stunning renovations to seven uniquely-themed rooms and the addition of the Marvel 4D Theater, the completely refurbished and redesigned attraction ushers guests into a series of unforgettable celebrity encounters.

Photo: © Patrick Gray/ www.erikkabik.com.

Spanning two years, the renovation and expansion were designed to enhance the visitor’s experience from start to finish.

Photo: © Patrick Gray/ www.erikkabik.com.

“It was an honor to have Stan Lee cut the rope to unveil our brand-new attraction. We are equally as thrilled to now share this with new and repeat guests alike. We pride ourselves on keeping the attraction contemporary and relevant. We know our customers will thoroughly enjoy this new experience,” says Rosita Chapman, general manager, Madame Tussauds Las Vegas.

Photo: © Patrick Gray/ www.erikkabik.com.

One of the key differentiators with Madame Tussauds Las Vegas is not only the life-like, true-to-scale celebrities, but also the vast interactive experiences. Become part of Wolf Pack from “The Hangover” by visiting Bradley Cooper inside the infamous hotel room. Become an instant celebrity while sitting in the hot seat during a Jerry Springer taping. Take a place among NASCAR royalty next to Dale Earnhardt. Sing for Simon Cowell— but be ready to bbe critiqued—or just sing along with musical icons such as Katy Perrry, Rihanna and Madonna.

As for the brand-new lineup of Marvel Super Heroes—the greatly anticipated 4D experience serves as the capstone on Madame Tussauds’ transformation. See iconic hero Samuel L. Jackson as Nick Fury, joined by Tony Stark and Iron Man, Captain America and Thor. This lineup of Marvel figures is the largest of its kind to be seen in one room at a Madame Tussauds and is on display for a limited engagement through December. Next month, more figures are arriving including Spider-Man and The Incredible Hulk.

To round out the Marvel experience, step into a pulse-pounding, 70-seat theater that debuts the dynamic Marvel Super Heroes 4D film. The action spills out of the screen over the audience with thrill-enhancing sensory special effects—from wateer sprays and smoke clouds to tremors beneath the feet.

The film was created by one of the leaders in CGI feature films and 4D attractions, Threshold Animation Studios. For the theater experience itself, Madame Tussauds Las Vegas worked in partnership with SimEx-Iwerks, which specializes in designing, building and operating special F/X driven cinematic attractions that feature blockbuster content from the world’s major film studios. They build successful partnerships that provide 4D Experience® films and services to more than 150 attractions in 30 countries.

The Marvel Super Heroes figures were created by Madame Tussauds’ creative team and brought to life by a team of sculptors who worked closely with Marvel. The creation of the figures began in 2012 and took nearly countless hours to complete. As with all Madame Tussauds figures, the Super Heroes are “true to life” to the dimensions of the actors and costumes featured in the Marvel blockbuster films.

Madame Tussauds is open 365 days of the year and opens at 10 a.m. For more information, call (702) 862-7800 or go to www.MadameTussauds.com/LasVegas.